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Data Analyst - Events Services

Eutopia Solutions ltd
Farnborough
2 weeks ago
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Job Title: Data Analyst (Sales & Marketing)Location: HampshireSalary: c£55,000Job Type: Full-timeAre you a data-driven professional with a passion for uncovering insights that drive marketing and sales success? Our client is looking for an experienced Data Analyst to join their team and play a pivotal role in transforming complex data into actionable business intelligence.As a Data Analyst, you’ll support Sales and Marketing functions by developing compelling Power BI dashboards, analysing customer and market data, and providing data-driven recommendations that shape strategic decisions.Key Responsibilities

  • Build and maintain informative Power BI dashboards and visualisations.
  • Analyse customer, market, and competitor data to uncover trends and insights.
  • Deliver business performance and competitive landscape reports for the Marketing team.
  • Extract and interpret data from complex relational databases using SQL.
  • Use statistical tools to identify trends and patterns for both diagnostic and predictive purposes.
  • Collaborate with marketing to optimise lead generation, customer acquisition, and retention strategies.
  • Monitor, evaluate, and forecast marketing and sales performance using data analytics.
  • Design and implement A/B tests to improve campaign effectiveness.
  • Work closely with stakeholders to...

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