Marketing Manager

Hinckley
3 weeks ago
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Marketing Manager required for a Used Car Supermarket in Hinckley
Salary DOE
37.5hr week Monday-Friday
Must have Motor Trade Experience
Key Responsibilities:
Website Management

  • Oversee and update the companies website, ensuring accurate and engaging content that drives traffic and conversions.
  • Implement SEO strategies to improve online visibility and performance.
    CRM System
  • Manage the CRM system to optimise customer engagement and retention.
  • Ensure data accuracy and cleanliness to improve the effectiveness of campaigns.
  • Develop and execute email campaigns and other customer-focused communications.
    Marketing Platforms – Online Classifieds
  • Create and manage targeted campaigns across online classifieds to drive leads and sales.
  • Track performance metrics and adjust strategies to maximise ROI.
    Social Media Platforms
  • Develop and manage the social media strategy across all platforms, driving cost-effective organic leads.
  • Create compelling content to engage and grow our audience.
  • Monitor trends and respond to customer interactions effectively.
    Reputation Management
  • Manage and respond to reviews on Google, Trustpilot, and other platforms.
  • Analyse and communicate feedback findings, identifying trends to improve customer perception.
  • Drive stores to engage with customers to promote positive reviews and reduce negative feedback.
    Lead Management
  • Analyse and communicate lead statistics to optimise conversion rates.
  • Collaborate with sales teams to align marketing activities with sales objectives.
    Renewal Business
  • Identify opportunities to target renewal business, such as utilising the company database, finance renewals, and finance partner renewal systems.
    Public Relations (PR) and Blogs
  • Build and maintain positive relationships with media outlets.
  • Write and publish engaging blogs and press releases to strengthen the companies brand.
    Collaboration with MB Marketing
  • Work closely with MB Marketing, which supports our marketing function, ensuring a strong and productive relationship.
    What We’re Looking For:
  • Proven experience in a Marketing Manager role, preferably within the automotive or retail industry.
  • Strong understanding of digital marketing, SEO, and CRM systems.
  • Exceptional skills in social media management and content creation.
  • Experience in analysing data to inform decision-making.
  • Excellent communication and leadership abilities.
  • Knowledge of automotive markets and trends is an advantage.
    What We Offer:
  • Competitive salary.
  • Opportunity to shape the marketing strategy of a fast-growing company.
  • A supportive team environment where your contributions make a real impact.
    Full company details available on application. Apply now with your full CV to Chloe at WeRecruit Auto Ltd quoting job reference ST1635
    Automotive - Motor Trade – Marketing - Marketing Manager - Digital Marketing - Data Analyst - Social Media - Marketing Campaigns - PPC - SEO - ROI - Marketing Manager - Marketing Assistant - Senior Marketing Consultant - Marketing Manager - Marketing & CRM - Marketing & Data- Hinkley - Coventry - Lutterworth - Northampton - Lutterworth - Leicestershire - Job
    Follow us on (email address removed)
    Should your skills and experience match what our client is looking for, we will contact you before proceeding with your application, either via phone or e-mail initially. Unfortunately we are unable to contact all applicants due to the volume of applications so if you do not hear from us within 5 working days please assume you have been unsuccessful on this occasion. If you have relevant industry experience we may store your details for future opportunities

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