Jobs

Loyalty Analyst


Job details
  • Marks and Spencer
  • 1 week ago

What's in it for you

Being a part of M&S is exactly that – playing your part to bring the magic of M&S to our customers every day. We’re an inclusive, dynamic, exciting, and ever evolving business built on doing the right thing and bringing exceptional quality, value, service to every customer, whenever, wherever and however they want to shop with us.

Here are some of the benefits we offer that make working for M&S just that little bit more special…

After completing your probationary period, you’ll receive 20% colleague discount across all M&S products and many of our third-party brands for you and a member of your household. Competitive holiday entitlement with the potential to buy extra holiday days! Discretionary bonus schemes awarded based on how you achieve your personal objectives and our performance as a business. A generous Defined Contribution Pension Scheme and Life Assurance. A dedicated welcome to our teams with a tailored induction and a wide range of training programmes to develop your skills. Amazing perks and discounts via our M&S Choices portal to maximise your financial and personal wellbeing. Industry-leading parental, adoption and neonatal policies, providing support and flexibility for your family. Access to a fantastic range of wellbeing support for all colleagues including access to our 24/7 Virtual GP and PAM Assist to support you and your family. A charity volunteer day to support a charity or cause you're passionate about through a dedicated day away from work.


What You'll Do


As part of the team, you will be working alongside a group of analysts responsible for the evaluation and analysis of key campaigns and activities across the Sparks programme. You will be measuring the performance of initiatives such as CRM and offer campaigns, as well as larger strategic proposition projects. Championing best practice in the use of data in campaign planning, design and customer experience

Evaluation of Sparks campaigns - working with Campaign Managers and Analytical teams on ensuring the test & learn structure of campaigns are fit for evaluation. Analysis of Direct Mail as well as ad-hoc personalised offer activity including test and learn, and long term DM strategy Working with Data Science of analytical / evaluation requests to help optimise targeting Presentation of monthly/quarterly evaluation and analysis packs to stakeholders Development and enhancement of Connect reporting through Power BI, automation of any regular business as usual reporting to allow prioritisation of other evaluation and analysis Working with stakeholders on continuing development of existing Sparks and Bank dashboard reporting Generation of customer insight analytics to enable the complete comprehension of the loyalty programme, playing a key insight led role in crafting the Spark’s future.

Who You Are

Passionate about analytics and able demonstrate a detailed understanding of the customer, their behaviour, characteristics, and relationship with M&S. Demonstrate an analytical ‘curiosity’ through innovative, data driven insights about business questions. Exceptional problem solving, analytical and numerical skills. Strong knowledge of advanced SQL across big data tables. Exposure to Big Data and RDMS environments such as Hadoop Impala / Hive / Azure Synapse / Data Lakes would also be advantageous. Experience visualising data and presenting analytics with the ability to translate technical data to be easily understood by non-technical colleagues. Knowledge of analytical coding languages such as Python, PySpark, or R and experience using Power BI or similar relational model type visualisation tools would be desirable.

Everyone's Welcome

We are ambitious about the future of retail. We’re disrupting, innovating and leading the industry into a more conscientious, inspiring digital era. We’re transforming how we work together and offering our most exciting opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make change happen.

We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together.

If you feel you'd benefit from any support or reasonable adjustments during any stage of the recruitment process, please don’t hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.

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