Mobile App Data Analyst

Job Type: Permanent

Salary:DOE + bonus and package

Location:Reading + WFH 3/4 days a week

Consultant:Rosie Whelan

#loveyourjob

Move your career forward and embark on a career within this high-profile brand. DRC are working with a highly successful retail business who are expanding their Digital marketing team and you will have the opportunity to be a part of this inspiring and talented new team whilst working in a brand-new role.

The Role:

As a Digital analyst for mobile app, you will play a key role to develop their analytics capabilities in this new area of the digital business. You would join a growing team that will develop and launch the app!

You will be guiding Digital and DigiTech teams to implement the measurement framework of their new mobile app, and understand future customer pain-points to identify the biggest opportunities. This analyst will transform digital data into meaningful reports and deep dive investigations.

Reporting to the Digital Analytics Manager, with experience working on mobile app tagging and measurement, in order to deliver insights on performances. This person will be expected to communicate at all levels, as well as having strong analytical skills.

Your Responsibilities:

We want you to feel challenged and inspired. Here, you’ll develop your skills across a range of responsibilities:

• Set-up the tracking and the measurement to report key activities of their new mobile app evaluate their success and identify how they are contributing to growth of the app (traffic, engagement, conversion…).
• Collaborate with their product owners to identify major business opportunities and challenges, by analysing online user behaviours, customer journeys, and sales data.
• Creation and maintenance of reports and dashboards using app analytics data and data visualisation tools, with the ambition to automate all reporting across the business, whilst monitoring the core KPIs vs. targets.
• Ensure their teams are always receiving the most relevant data and insights to inform stakeholders and support the business decision-making.
• Monitor competitors’ activities and provide updates on best cases and market trends.
• Liaise with appointed external agencies who are supporting digital analytics

Skills & Experience:

• 3+ years’ practical experience in a similar role with knowledge of mobile app measurement and tagging, insights reporting, preferably in retail (ecommerce an advantage)
• Excellent communication skills [written and oral] with strong presentation skills.
• Ability to build credible relationships with a range of internal stakeholders, including for technical conversations
• A great communicator, who can contribute effectively as part of a team.
• Excellent planning and organisation skills, ability to multi-task, plan and prioritise workflow.
• Self-motivated, problem solver and results oriented.
• Great knowledge of mobile & web analytics tools (Firebase, Google Analytics 4, GCP, ContentSquare…) and data visualisation platforms (SQL, Looker Studio, Tableau, Alteryx…)

Why apply

1. Hybrid working
2. Bonus structure and strong package
3. Excellent career potential
4. First-class on-going training and development
5. Supportive and caring environment
6. Attractive, successful, and global organisation.

What next

Curious to know more and discuss the company opportunity, and their benefits further? Apply below and Rosie Whelan will be in touch to answer all your questions.

The Digital Recruitment Company is an Employment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies.

To apply for this role please contact us at:

Rosie Whelan

www.digitalrecruitmentcompany.com