Career Opportunities: Business Analyst (10594)
Requisition ID:10594- Posted - Years of Experience: (2) -Consulting- Where: (1) -Job
Graymatter Reply, part of the Reply Group, is an award-winning integrated B2B agency that connects marketing, sales and business processes - delivering insight that increases conversion, customer value and sustainable sales growth. Graymatter Reply’s proposition is made up of three core areas of specialism: B2B Marketing (strategy, campaign planning and delivery), B2B Marketing technology (progressive profiling of prospects) and best-in-class B2B CRM (data architecture, data science and predictive modelling) to optimise customer contact and value. Graymatter Reply specialises in business to decision-maker marketing and has experience across a range of sectors combined with in-depth working knowledge of the Automotive, IT, Tech & Software and Manufacturing sectors.www.graymatter.co.uk
Role Overview:
We are looking for a Business Analyst (BA) with strong Agile experience to support an AI-driven innovation project in the commercial vehicle industry. This role will focus on leveraging AI technologies to enhance operational efficiency, automate workflows, and optimize key business processes.
As a key member of the team, you will work closely with stakeholders, product owners, and AI development teams to gather and translate business requirements into actionable insights. Your ability to bridge the gap between business needs and technical capabilities will be essential in ensuring the successful delivery of AI-powered solutions.
Responsibilities:
- Collaborate with stakeholders to gather and refine business requirements for AI solutions
- Work with Product Owners, Data Scientists, and AI Engineers on user stories and backlog prioritization in Agile
- Facilitate workshops and sessions for requirement gathering and AI feature development
- Support the design of AI automation, predictive analytics, and workflow optimization for commercial vehicles
- Conduct impact analysis and feasibility studies for AI deployment strategies
- Define data requirements and performance metrics for AI solutions
- Collaborate with QA and AI teams to ensure rigorous testing meets business objectives
- Identify and address risks and challenges in AI implementation while ensuring alignment between business and technology teams
About the candidate:
- 3+ years of experience as a Business Analyst, preferably in Agile environments
- Experience in AI-driven projects, digital transformation, or automation initiatives
- Strong understanding of Agile methodologies (Scrum, Kanban, SAFe) and ability to work in Agile teams
- Proficiency in JIRA, Confluence, Azure DevOps, or similar Agile tools for backlog management
- Excellent ability to gather and document business requirements, user stories, and acceptance criteria
- Knowledge of data analytics, machine learning workflows, or AI model deployment is a plus
- Strong analytical and problem-solving skills, with attention to detail
- Experience in facilitating Agile ceremonies such as backlog grooming, sprint planning, and retrospectives
- Strong communication and stakeholder management skills, with the ability to influence and drive consensus
Reply is an Equal Opportunities Employer and committed to embracing diversity in the workplace. We provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type regardless of age, sexual orientation, gender, identity, pregnancy, religion, nationality, ethnic origin, disability, medical history, skin colour, marital status or parental status or any other characteristic protected by the Law.
Reply is committed to making sure that our selection methods are fair to everyone. To help you during the recruitment process, please let us know of any Reasonable Adjustments you may need.
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