Strategic Insights Lead

Adecco
The City
1 year ago
Applications closed

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We are looking for a dynamic individual who excels in data-driven environments and is eager to make a tangible impact by enhancing systems within a B2C setting. If you're passionate about using data and analytics to drive business decisions and improve outcomes, we want to hear from you 3 month initial contract Flexible day rates inside IR35 via umbrella Hybrid working - 3 days in London and 2 days remoteWhat You'll Do: Lead the measurement of customer engagement strategies, ensuring they translate into meaningful commercial results. Identify opportunities for improvement by analysing data and experimentation results to optimise business impact. Develop insightful metrics that influence decision-making and encourage platform adoption, collaborating with stakeholders to unlock value. Empower decision-makers to leverage data and machine learning insights in their processes. Provide engineering insights to ensure accurate data handling for product development and reporting. Communicate findings through compelling storytelling, using clear language and impactful visualisations to drive change.Skills & Experience Required: Proven experience in campaign performance measurement and KPI scoring. Strong proficiency in coding languages such as Python, R, and SQL, alongside a solid grasp of mathematical principles. Experience in digital ecosystems with an understanding of how platforms like Search, Content, Websites, and CRM interconnect. Excellent problem-solving, critical thinking, and analytical skills. Ability to navigate commercial environments, understanding the broader business implications of data-driven decisions. Experience working in Agile environments. Customer-focused with strong communication and presentation skills, capable of translating technical insights for non-technical audiences. Team player with a collaborative approach across departments. Solid experience with statistics, A/B testing, and hypothesis testing, including understanding statistical significance.If you're ready to take on a senior role in a hands-on, collaborative environment, apply today

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The Skills Gap in Machine Learning Jobs: What Universities Aren’t Teaching

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Machine Learning Jobs for Career Switchers in Their 30s, 40s & 50s (UK Reality Check)

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How to Write a Machine Learning Job Ad That Attracts the Right People

Machine learning now sits at the heart of many UK organisations, powering everything from recommendation engines and fraud detection to forecasting, automation and decision support. As adoption grows, so does demand for skilled machine learning professionals. Yet many employers struggle to attract the right candidates. Machine learning job adverts often generate high volumes of applications, but few applicants have the blend of modelling skill, engineering awareness and real-world experience the role actually requires. Meanwhile, strong machine learning engineers and scientists quietly avoid adverts that feel vague, inflated or confused. In most cases, the issue is not the talent market — it is the job advert itself. Machine learning professionals are analytical, technically rigorous and highly selective. A poorly written job ad signals unclear expectations and low ML maturity. A well-written one signals credibility, focus and a serious approach to applied machine learning. This guide explains how to write a machine learning job ad that attracts the right people, improves applicant quality and strengthens your employer brand.