Marketing Data Analyst – West London - £60,000

We are seeking a friendly and experienced Marketing Data Analyst to join the team! In this role, you will play a key role in analyzing marketing data and providing insights to improve our marketing strategies. The ideal candidate should have a strong analytical mindset and excellent problem-solving skills. If you are passionate about data analysis and marketing, and enjoy working in a collaborative and fast-paced environment, we would love to hear from you!

Responsibilities -

• Collect, analyze, and interpret marketing data to identify trends and patterns.

• Develop reports and dashboards to effectively communicate data insights to stakeholders.

• Conduct market research and competitor analysis to identify new opportunities and trends in the industry.

• Collaborate with marketing teams to develop data-driven strategies and campaigns.

• Provide recommendations on marketing strategies based on data analysis.

• Create and maintain data models and databases to streamline data analysis processes.

• Identify and fix data quality issues to ensure accurate and reliable analysis results.

• Stay up-to-date with the latest trends and best practices in marketing data analysis.

Requirements -

• Proven experience in marketing data analysis, preferably in the computer software industry.

• Strong analytical skills and attention to detail.

• Proficiency in data analysis tools such as Excel, SQL, and Google Analytics.

• Experience with data visualization tools such as Tableau or Power BI.

• Knowledge of statistical analysis techniques and methodologies.

• Strong communication skills and ability to present complex data insights to non-technical stakeholders.

• Ability to work collaboratively in a team environment.

• Self-motivated and able to work independently with minimal supervision.

• Familiarity with digital marketing channels and metrics.

• Knowledge of programming languages such as Python or R is a plus.

Marketing Data Analyst – West London - £60,000