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Data Analyst

Milton, Cambridgeshire
2 days ago
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Data Analyst Location: Hybrid / Cambridge
Salary: £50,000 + Benefits
Industry: SaaS 
Type: Permanent

Are you a data-driven problem-solver who loves turning information into action?
Do you enjoy working closely with marketing teams to improve performance, build better processes, and shape strategy?

We’re looking for a Data Analyst to play a key role in driving customer demand across global marketing operations.

This role blends technical capability with commercial awareness — ideal for someone who enjoys getting deep into data (Python, SQL, pipelines, segmentation) while also influencing how a business markets, targets, and grows.

The Opportunity You’ll become the go-to specialist for marketing data, reporting, and technology — helping the team understand their audience, optimise campaign performance, and build scalable, efficient processes.

You'll work closely with Marketing, Business Systems, Sales and external partners to ensure the entire marketing tech stack runs smoothly and supports continued growth.

This is a brilliant role for someone who loves combining technical skill with business impact.

What You’ll Be Doing Data, Reporting & Analysis

Build and maintain data pipelines and marketing datasets for segmentation and targeting.

Use Python and SQL to extract, clean and analyse data from multiple systems.

Deliver insights on customer behaviour, campaign performance, and lifecycle trends.

Create dashboards, reports and tools to track marketing metrics and forecast performance.

Support experimentation and A/B testing with statistically sound analysis.

Marketing Strategy & Collaboration

Work with marketers to design targeting models for acquisition, engagement and retention.

Partner with Business Systems and Sales to align data infrastructure with commercial objectives.

Develop measurement plans for each marketing channel (Google Ads, email, paid social, etc.).

Establish best practices and SOPs for campaign execution, reporting and analytics.

Process & Systems Management

Lead the design and documentation of scalable processes to improve marketing effectiveness.

Identify inefficiencies and introduce continuous improvements across workflows.

Own and enhance the marketing tech stack — working with internal teams and external consultants.

Ensure smooth lead management across marketing and sales systems.

Train staff on new tools, processes and changes.

What We’re Looking For Essential

Strong experience with Python and SQL for data manipulation and analysis.

Solid understanding of database design, schema management and data integration.

Analytical mindset with a focus on commercial outcomes.

Clear communicator able to translate technical insights for non-technical audiences.

Confident managing multiple projects in a fast-paced environment.

Technical aptitude — able to troubleshoot data and systems issues.

Desirable

Exposure to marketing automation platforms / CRM tools 

Experience using data for segmentation, predictive modelling or attribution.

Knowledge of Google Analytics and similar measurement tools.

Understanding of how system and funnel design impacts reporting.

Working knowledge of GDPR and emerging data-privacy trends.

Interested? If you're passionate about using data to shape marketing strategy and want to join a growing global business with a strong focus on innovation — we’d love to hear from you

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