Campaigns, Content and Social Lead

Daniel Thwaites - Head Office
Blackburn
1 year ago
Applications closed

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Campaigns, Content & Social Lead – Food & Hospitality based at our offices in Lancashire. 

Are you a creative storyteller with a deep passion for food, hospitality, and creating meaningful connections? Can you see the story behind a picture and weave it into a thought-provoking message that evokes an emotional response in the viewer? Do you understand the art of crafting premium content that cuts through. That not only jumps out but also resonates emotionally with an audience? We’re looking for a Campaigns, Content & Social Lead to help us share our story, connect with our customers, and elevate our brand.

About You:

  • A talented writer and storyteller who understands food and hospitality from a premium perspective. 
  • A social media mastermind who is always switched on, is curious and loves developing new content. 
  • Someone who can evoke emotional connections through words, visuals, and compelling narratives.
  • A detail-driven content creator who also sees the bigger picture.
  • A passionate individual who thrives on making things happen and constantly seeks ways to improve.
  • Creative, articulate, and passionate about the customer journey.
  • High attention to detail. 

The Role:

As our Campaigns, Content & Social Lead, you’ll:

  • Own, plan and execute campaigns that celebrate seasonal highlights, special occasions, and exclusive offers.
  • Craft compelling story led content that creates an emotional connection with our customers, bringing our brand’s story to life.
  • Own and rejuvenate our organic social feeds with fresh, original content, both your own and collaborating with in-house teams and freelance creators.
  • Manage website content, ensuring that new campaigns and stories align with our values and engage our audience.
  • Work closely with our agency to develop SEO-optimised landing pages and digital content to strengthen our online presence.

Collaboration:

You’ll work closely with:

  • The performance marketing team to align and enhance campaign results.
  • The PR and communications team to amplify key messages and stories.
  • The creative team to ensure consistency and innovation in our brand’s look and feel.
  • Property teams to highlight great stories including our people, our suppliers and more. 

What You’ll Bring:

  • Lots of experience doing this type of role already and able to demonstrate past work.
  • Energy, enthusiasm, and creativity. 
  • The ability to tell stories that evoke emotions, spark interest, and create lasting impressions.
  • A deep understanding of the food and hospitality sector and its ability to connect people.
  • A proactive, innovative approach to content creation and customer engagement.
  • A deep understanding of social media. 
  • Website management skills
  • A passion for elevating the customer experience through authentic storytelling.
  • Bags of passion! 

If you’re ready to make an impact in food and hospitality, crafting stories and campaigns that leave a lasting impression, we’d love to hear from you.

Apply now and help us connect with our customers in a meaningful and memorable way

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